by bgaddis | Jun 6, 2015 | Architecture, Design, Increase Retail Traffic, Retail Roll Out, Retail Store Design, Retail Store Display, Retail Store Planning
Recently I have looked at some design features that can make a store stand out, or differentiate, from its neighbors in the mall scape, leading to a design idea that I may, or may not, have mentioned previously; namely mall storefronts are being treated like...
by bgaddis | Apr 7, 2015 | Architecture, Design, Increase Retail Traffic, Retail Roll Out, Retail Store Design, Retail Store Display, Retail Store Planning
I took this photo of a new Bath & Body Works store in a recently renovated local mall because the project is instructive on several levels. First there is no doubt about who the retailer is. The name is perfectly highlighted on the front of the main entry...
by bgaddis | May 12, 2013 | Architecture, Design, Increase Retail Traffic, Retail Roll Out, Retail Store Design, Retail Store Display, Retail Store Planning
I am always surprised when companies with large store planning and marketing resources, not to mention budgets, create and then miss visual display opportunities. It is hardly necessary to comment on the problem here. Any student of this blog can see that the white...
by bgaddis | Aug 30, 2012 | Architecture, Design, Increase Retail Traffic, Retail Store Design, Retail Store Display, Retail Store Planning
I have first hand experience shopping in districts like the one above. My reaction – temporary paralysis in the face of immense opportunity – is always the same. American City Planner, William Whyte famously observed that what attracts people most...
