by bgaddis | Jul 1, 2016 | Architecture, Design, Retail Store Design
Semiotics Anyone who has ever seriously tried to design a logo for their business can tell you that it is not so easy, even for graphic designers who specialize in all things related to visual imaging. Certainly, any serious investigation will lead one to the subject...
by bgaddis | May 2, 2016 | Architecture, Design, Increase Retail Traffic, Retail Roll Out, Retail Store Design, Retail Store Display, Retail Store Planning
Contemplation – Imagine you are a retailer contemplating this tenant space. Clearly, you might be asking yourself; “now what?” Suppose a few of the questions below move from unconscious reflection to conscious contemplation without ensuing...
by bgaddis | Mar 18, 2016 | Architecture
As an architect I find myself sometimes reluctant, especially in social situations, to tell people what I do. Sounds crazy, considering it is an honorable profession requiring lots of education, training, testing, not to mention participation in many successful...
by bgaddis | Mar 11, 2016 | Architecture, Design, Increase Retail Traffic, Retail Store Design, Retail Store Display, Retail Store Planning
Marcel’s Yoga Boutique, has turned out to be one of our most sophisticated designs. Recently completed, it was featured in the Old Town Crier, and we were also happy to answer some questions posed by Cindy Laidlaw, Principal of Laidlaw Group, the marketing...
by bgaddis | Jun 6, 2015 | Architecture, Design, Increase Retail Traffic, Retail Roll Out, Retail Store Design, Retail Store Display, Retail Store Planning
Recently I have looked at some design features that can make a store stand out, or differentiate, from its neighbors in the mall scape, leading to a design idea that I may, or may not, have mentioned previously; namely mall storefronts are being treated like...
by bgaddis | Apr 7, 2015 | Architecture, Design, Increase Retail Traffic, Retail Roll Out, Retail Store Design, Retail Store Display, Retail Store Planning
I took this photo of a new Bath & Body Works store in a recently renovated local mall because the project is instructive on several levels. First there is no doubt about who the retailer is. The name is perfectly highlighted on the front of the main entry...