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What do you mean by “Feasibility Assessment?”

by bgaddis | May 2, 2016 | Architecture, Design, Increase Retail Traffic, Retail Roll Out, Retail Store Design, Retail Store Display, Retail Store Planning

Contemplation – Imagine you are a retailer contemplating this tenant space.  Clearly, you might be asking yourself;  “now what?”  Suppose a few of the questions below move from unconscious reflection to conscious contemplation without ensuing...

Retail Architect: billboards used as a store design strategy

by bgaddis | Jun 6, 2015 | Architecture, Design, Increase Retail Traffic, Retail Roll Out, Retail Store Design, Retail Store Display, Retail Store Planning

Recently I have looked at some design features that can make a store stand out, or differentiate, from its neighbors in the mall scape, leading to a design idea that I may, or may not, have mentioned previously;  namely mall storefronts are being treated like...

Retail Architect: pattern, color and scale that delivers a marketing message

by bgaddis | Apr 7, 2015 | Architecture, Design, Increase Retail Traffic, Retail Roll Out, Retail Store Design, Retail Store Display, Retail Store Planning

I took this photo of a new Bath & Body Works store in a recently renovated local mall because the project is instructive on several levels.  First there is no doubt about who the retailer is.  The name is perfectly highlighted on the front of the main entry...

Retail Architect 2015 Trends: between new and passé is timeless

by bgaddis | Jan 15, 2015 | Architecture, Design, Increase Retail Traffic, Retail Roll Out, Retail Store Design, Retail Store Display

I started 2015 by attending and event about a subject near and dear to those of us intimately involved with the retail trade.  Namely, “Marketing Trends for 2015,” a worthwhile presentation sponsored by the Alexandria Small Business Development Center, and...

What do retail architects really do?

by bgaddis | Dec 30, 2014 | Architecture, Design, Increase Retail Traffic, Retail Roll Out, Retail Store Design, Retail Store Display, Retail Store Planning

It is probably safe to say that many people know little, if anything, about what architects actually do. How, then, can one benefit from an architect’s, or other design professional’s, services when faced with planning a new store? We have found that the...

Storefront Design: setting up a shopping experience

by bgaddis | Jul 28, 2014 | Architecture, Design, Increase Retail Traffic, Retail Roll Out, Retail Store Design, Retail Store Display, Retail Store Planning

It is such fun to watch excellence in action, no matter where it happens to be found.  Even better if it happens to show up in ones particular area of interest.  By changing it often, Dash’s treats this storefront design like a blog, allowing it to attract the...
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