ARCHITECTURE TO
CHAMPION A BUSINESS
ARTICULATE AN INTERIOR
REDEFINE RETAIL
SHOWCASE A PRODUCT
CELEBRATE AN EXPERIENCE
CREATE A DESTINATION
CUSTOMIZE FIXTURES
PHILOSOPHY
We take an entrepreneurial view of design. We love the idea of long term relationships and always think in terms of partnership. We understand that our client’s success is our success.
WHAT WE DO
Gaddis Architects launches a client’s vision and advances the success of their business by assimilating design, function, time, and cost into a winning project.
WHY CHOOSE US
We are design advocates for our client’s best interests, mentoring them through what can be a daunting process, often happening in an area outside of their normal business practice
Tell us about your next project.
FOR VERY REAL BENEFITS: FOLLOW THE INSIGHTS BELOW
Bright is Basic
Speaking of the perfect daytime storefront, this photo, actually taken with a smart phone by one of my clients, could not be more instructive. Daytime storefronts almost always have a double image and often a triple or more. Here there is a perfect picture of the...
More Right than Wrong
Don't be fooled by the dirty outdated canopy, fluorescent lighting, bad or non existent signage, and muralstone finish. This is a very effective storefront and I bet the shop owner is not, even a little, interested in an update. I was...
Visual Cognition
Close inspection will reveal that these two storefront views have something in common. By amplifying the peripheral they draw attention to the particular. The textured glass used in the top panes and transom of the quilt shop have the effect of sending the viewer in...
Reviewing Available Light Sources
No store is complete without carefully thought out lighting that does the job. With this in mind, it might be a good idea to review the properties of currently available light sources. There is a comprehensive summary in this chart, compliments of Pegasus...
Jumping into the Complete Marketing Message.
Graphics have been a standard marketing tool since at least the invention of the printing press and possibly before. They are required on some level for virtually every retail establishment. From the pervasive plastic shopping bags, to merchandise tags, to beautiful...
Maximize Inherent Marketing Potential
While on the subject of sunglasses, maybe a look at the ubiquitous revolving floor display's is in order. Let's face it. If you are a drug store, convenience store, variety store, gift and card shop, hardware store, news stand, travel shop, grocery or any other kind...