ARCHITECTURE TO
CHAMPION A BUSINESS
ARTICULATE AN INTERIOR
REDEFINE RETAIL
SHOWCASE A PRODUCT
CELEBRATE AN EXPERIENCE
CREATE A DESTINATION
CUSTOMIZE FIXTURES
PHILOSOPHY
We take an entrepreneurial view of design. We love the idea of long term relationships and always think in terms of partnership. We understand that our client’s success is our success.
WHAT WE DO
Gaddis Architects launches a client’s vision and advances the success of their business by assimilating design, function, time, and cost into a winning project.
WHY CHOOSE US
We are design advocates for our client’s best interests, mentoring them through what can be a daunting process, often happening in an area outside of their normal business practice
Tell us about your next project.
FOR VERY REAL BENEFITS: FOLLOW THE INSIGHTS BELOW
Reaching the walk and drive by market.
Independent opticians and eyewear retailers often miss a marketing opportunity because they don't know how to make a visual impact with their storefront. Glasses like jewelry and accessories fall into the small product category, i.e., anything smaller than a human...
Let the Chaos Happen?
I have first hand experience shopping in districts like the one above. My reaction - temporary paralysis in the face of immense opportunity - is always the same. American City Planner, William Whyte famously observed that what attracts people most is other...
Think “LA Ink”
After you get over the initial shock and take a close look, you soon realize that this European location is not a lot different from a typical "Old Town" street scape. Three story facades with shops opening onto brick sidewalks form interesting urban...
The area of a sign in Alexandria, VA
Whether you are a new business or retailer or just looking to give your place a face lift, this post will help you figure out how Zoning and Planning in the City of Alexandria calculates the area of a sign. Here is a link to the code, and here is a hard copy if you...
The Power of Visual Attraction
I am posting the image above because I want to analyze its huge power of attraction and demonstrate how to apply the technique to a retail store concept design. It is important to understand that this is a 2 dimensional image made to look like 3. If you were to see...
No question of differentiation here.
Last week was Northern Virgina "Retail Week." I attended several presentations by Marc Wilson, retail expert and consultant to the Virginia Small Business Development Center. A page entitled, "Differentiate the Business" appeared in all three of the events I...