Double Vision

by | Feb 22, 2013

I have probably posted these notes about daytime storefronts in the wrong order.  This post  really should have been first because the images provide a visual definition of the main problem a designer faces when dealing with storefront display options at a time of day...

Reviewing Available Light Sources

by | Oct 12, 2012

  No store is complete without carefully thought out lighting that does the job.  With this in mind, it might be a good idea to review the properties of currently available light sources.  There is a comprehensive summary in this chart, compliments of  Pegasus...

Expert Decision Making

by | May 4, 2012

<►>Night Maximizing the visibility of an unshaded East facing exterior storefront for a business that has both day and night time traffic is an undeniable design challenge.  This one is successful because of some expert decision making.  Someone decided to...