Retail Architect: billboards used as a store design strategy

Recently I have looked at some design features that can make a store stand out, or differentiate, from its neighbors in the mall scape, leading to a design idea that I may, or may not, have mentioned previously;  namely mall storefronts are being treated like...

Storefront donatated as gallery space?

I am always surprised when companies with large store planning and marketing resources, not to mention budgets, create and then miss visual display opportunities.  It is hardly necessary to comment on the problem here.  Any student of this blog can see that the white...

Let the Chaos Happen?

  I have first hand experience shopping in districts like the one above.  My reaction – temporary paralysis in the face of immense opportunity – is always the same.  American City Planner, William Whyte famously observed that what attracts people most...