21 Common Storefront Sign Types

by | Jul 2, 2012

This little article is a really good reference for any one diving into the pond of storefront signage.  Follow the link to see complete definitions:  Ped Shed » A Typology of Signage.

Signs of Notoriety

by | Jun 26, 2012

It is safe to say that both of these stores are notorious, albeit for different reasons.  I challenge anyone to find more opposite store types.  One of them is compliant with the local sign code and one is not.  Any experienced store planner will quickly point out...

New Old Town

by | Jun 9, 2012

Is it possible to make a newly built “un-mall” look more authentic?  Would it imporve the retail traffic if the landlord  were to infill with “mom & pop” tenants, including their home made store designs?  A good question?  I don’t...

Does downtown shopping have a future?

by | Jun 6, 2012

Here is a reallly good article on the “Death and Life of Downtown Shopping Districts.”  It is worth a read for anyone interested in retail  store design.

Unbranding the Brand II: The Strategy of No Brand

by | Jun 4, 2012

      This Effort by Starbucks describes a store design problem that is related too, but not exactly the same as “unbranding.” It is telling us that the market is saturated and cannot support the same shop over and over again. My idea of...