by bgaddis | Sep 12, 2013
<►>Heals, UK Spring 2012 Is it time for a return to old fashioned department store display merchandising? The allure of Heal’s colorful spring program is undeniable, fresh, maybe a new view of bygone expos? The color is expertly used to glue the...
by bgaddis | Jun 27, 2013
I deliberately left the storefront sign out of this photo in an effort to help the viewer maintain objectivity. Can you determine what product is sold here? High contrast graphics are artfully installed first on the storefront glass and then repeated on the white...
by bgaddis | May 12, 2013
I am always surprised when companies with large store planning and marketing resources, not to mention budgets, create and then miss visual display opportunities. It is hardly necessary to comment on the problem here. Any student of this blog can see that the white...
by bgaddis | Apr 11, 2013
These storefront designs fight the exterior “visual noise,” which would actually be a lot worse had these photos been taken at noon instead of early evening, by framing their storefronts with bright non-reflective graphics in patterns compatible...
by bgaddis | Feb 22, 2013
I have probably posted these notes about daytime storefronts in the wrong order. This post really should have been first because the images provide a visual definition of the main problem a designer faces when dealing with storefront display options at a time of day...
