Voted One of Americas Finest Optical Retailers

WE ARE VERY PROUD to announce that eye2eye Optometry Corner, a project that we completed in late 2015, and located in Hilltop Village Center here in Alexandria, has won Honorable Mention in the 2016 America’s Finest Optical Retailers competition put on by...

Store Design: Exploring the “Unbrand”

If you are a sometimes visitor to this site you may have seen me ponder the impacts of “unbrand” in previous posts.  With this recent article on “AdNews” I find myself again bestirred on the subject.  The gist of the article is that...