by bgaddis | Sep 24, 2014
If you are a sometimes visitor to this site you may have seen me ponder the impacts of “unbrand” in previous posts. With this recent article on “AdNews” I find myself again bestirred on the subject. The gist of the article is that...
by bgaddis | Jul 24, 2012
Last week was Northern Virgina “Retail Week.” I attended several presentations by Marc Wilson, retail expert and consultant to the Virginia Small Business Development Center. A page entitled, “Differentiate the Business” appeared in...
