Don’t overlook the construction details.

by | Oct 4, 2017

What makes a store look expensive?  Way back in 2013 I wrote a post on this site asking if a higher price could be placed on merchandise because the store design looks expensive? The post was about the impact that a curved ceiling might be expected to have on what is...

Retail Doom & Gloom: Crisis or Opportunity?

by | Jul 6, 2017

Mid Year State of the Market:  Maurisa Potts, in a mid year “state of the market” presentation sponsored by the Alexandria SBDC featured a headline stating, “Soft economy hitting big retailers hard.”  There are, I might add, some small ones not...

Designing With An Open Plenum Ceiling

by | Aug 18, 2016

Open plenum ceilings are common design practice these days, seen more often than not in stores moving into newly built shopping environments.  In short we take them for granted as an acceptable design solution.  Recently, I have had a reason to take a critical look at...

Voted One of Americas Finest Optical Retailers

by | Aug 2, 2016

            WE ARE VERY PROUD to announce that eye2eye Optometry Corner, a project that we completed in late 2015, and located in Hilltop Village Center here in Alexandria, has won Honorable Mention in the 2016 America’s Finest...

Retail Architect takes on karma.

by | Mar 11, 2016

Marcel’s Yoga Boutique, has turned out to be one of our most sophisticated designs. Recently completed, it was featured in the Old Town Crier, and we were also happy to answer some questions posed by Cindy Laidlaw, Principal of Laidlaw Group, the marketing...